A Proven Approach to Partner Training

When your partners perform better, revenue follows. Combine proven training frameworks with a strong commercial focus to improve partner capability, reduce complexity, and deliver measurable revenue impact, without stretching your channel or enablement teams.

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OUR DONE FOR YOU APPROACH

Consulting, planning, creation, implementation, and ongoing performance support

Your program starts with collaboration, not assumptions. We work alongside you to clarify commercial goals, understand partner performance, and pinpoint the gaps that matter most.

Together, we shape a focused training strategy aligned to measurable outcomes, based on proven partner training frameworks.

Training is then designed, delivered, and supported end-to-end by our team of specialists.

Progress is measured, refined, and optimised continuously, ensuring your program evolves with your business and consistently drives partner performance and revenue contribution.

How can you engage with us

Choose the level of support that aligns with where your program is today, and where you want partner performance to be next.

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Professional Starter Program

Launch partner training with confidence. Test your strategy, focus on high-impact priorities, and generate early performance evidence - building confidence, reducing risk, and justifying future investment.

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Advanced Improver program

Regain control of underperforming training. Refine strategy, increase partner adoption, and connect learning directly to sales impact - shifting from activity-based delivery to measurable performance improvement.

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Established Tactical program

Optimise partner performance at scale through continuous refinement of strategy, content, and delivery. It's designed for established partner ecosystems that need consistent capability, faster revenue contribution, and training that evolves in line with changing commercial priorities.

Explore our pricing packages

How do we work together?

A clear, structured process that keeps progress predictable and outcomes measurable.

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Step 1

Gain a deep understanding of your organisation, audience, and goals, so we can align training to the outcomes that matter most. This ensures strategy and execution start from a shared foundation.

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Step 2

Define requirements in detail and develop a Statement of Work and project plan with clear milestones, so expectations and success measures are agreed from day one. 

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Step 3

Build and customise your LMS and training environment, integrating your brand, content, and platform structure for a seamless, partner friendly, learner experience.

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Step 4

Launch your program with support setup, administrator training, and rollout plans - then begin delivery with specialist management, guidance, and support.

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Step 5

Measure performance, optimise continuously, and evolve your program through ongoing insights, reporting, and collaborative improvements that drive sustained partner outcomes.

FAQs

These frequently asked questions cover key topics related to channel partner training, including how partner training drives revenue growth, how success is measured, and how Wahoo Learning delivers a fully managed training approach for technology vendors selling through channel partners.

What is channel partner training?

Channel partner training is the process of enabling resellers, distributors, and other partners with the knowledge, skills, and commercial capability they need to sell and support a vendor’s products effectively. High-performing programs go beyond product knowledge to focus on sales execution, value-based selling, and measurable revenue outcomes.

How does partner training drive revenue growth?

Partner training drives revenue growth by accelerating partner ramp-up, improving sales confidence, strengthening discovery and value-based selling, and increasing consistency across the partner ecosystem. When partners are better prepared, deals move faster, win rates improve, and reliance on internal sales teams is reduced.

How is Wahoo Learning’s approach different?

Traditional partner enablement often focuses on content delivery and certification. Wahoo Learning’s approach is performance-driven and commercially aligned, focusing on changing partner behaviour in real sales conversations and measuring success through partner readiness, adoption, and revenue impac, not just course completion.

Is Wahoo Learning’s partner training fully managed?

Yes. Wahoo Learning provides a fully managed partner training approach, covering strategy, content creation, LMS management, partner engagement, reporting, and ongoing optimisation. This removes operational burden from internal teams while ensuring training remains aligned to commercial goals and continues to drive partner performance over time.

How do you measure the success of channel partner training?

Effective channel partner training is measured using indicators such as partner ramp time, training adoption, readiness to sell, deal confidence, and impact on pipeline and sales performance. Wahoo Learning helps vendors move beyond completion metrics to performance-based measurement.

How long does it take to see results from partner training?

Many vendors begin to see early indicators, such as increased engagement and faster partner readiness, within the first 60 - 90 days. Revenue impact typically follows as trained partners apply new skills in live sales opportunities.

Can partner training reduce the workload on channel managers?

Yes. By improving partner capability and confidence, effective training reduces the need for channel managers to provide day-to-day deal support, allowing internal teams to focus on strategic partner development rather than reactive firefighting.

Is this approach suitable for new or underperforming partner programs?

Yes. Wahoo Learning supports both new partner programs that need to launch with confidence and established programs that want to improve adoption, consistency, and commercial impact. Engagement models are designed to match different stages of partner maturity

Do partners actually engage with training?

Partner engagement increases significantly when training is relevant, role-specific, and clearly tied to real sales outcomes. Programs designed around partner priorities, such as winning deals faster and selling with confidence, see much higher adoption than generic enablement initiatives.

What does “done-for-you” partner training mean?

A done-for-you partner training approach means Wahoo Learning manages the full lifecycle of the program, including strategy, content creation, LMS management, partner engagement, reporting, and ongoing optimisation, reducing operational burden on internal teams.

What languages are included in partner training LMS pricing?

Wahoo Learning supports multi-language partner training delivery. Included languages depend on the selected pricing package, with additional languages available as an enhancement.

Is the partner training pricing scalable as our program grows?

Yes. Partner training pricing is designed to scale as your partner ecosystem grows, supporting increases in partner numbers, content volume, languages, and program complexity over time.

Can training be tailored to different partner types and regions?

Yes. Training programs could (and should!)  be customised by partner role, partner tier, region, and level of maturity, ensuring relevance and consistency across global partner ecosystems while supporting local market needs.

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