Many organisations are now embracing eLearning as an efficient way to deliver effective and valuable training. However, delivering partner training at scale is a major challenge when it comes to creating high-quality eLearning. Many organisations lack the internal resource to create, update and optimise partner training content, but the demand for onboarding new partners, ensuring certifications remain current, and keeping up with product updates never stops.
This is where outsourcing eLearning content development to instructional designers can be beneficial. It is a cost-effective and scalable way to ensure your partners receive engaging, up-to-date and impactful training without over-burdening your internal teams.
From sculpting a curriculum that provides a concise learning path to combining current learning technology with cognitive learning practices, highly skilled instructional designers are vital assets to a successful eLearning program.
In this article, we explain why many organisations are turning to this approach.
The Key Benefits of Outsourcing eLearning Content Development
1. Unburden your core staff and SMEs
Your design staff and Subject Matter Experts (SMEs) are experts on your brand but are not usually instructional design or eLearning content development experts. Instead of overloading them with training development, allow instructional designers to take the knowledge from your staff and SMEs and translate it into elevated eLearning course content.
Taking away the pressure from design from staff and SMEs will allow them to concentrate on their primary roles while ensuring partners receive consistently high-quality training.
2. Reduced costs
Your first thought might be that it costs more to pay an external team to create course content for your organisation. Why not just let your staff do the work at no extra cost?
The issue here is the time, expertise, and resources needed to develop effective training materials.
Partners need timely and engaging training to work with you effectively and ultimately increase sales. Outsourcing ensures your training stays relevant, reducing the time to competency for partners and preventing revenue loss.
Related reading: Developing Channel Partner Training Programs on a Tight Budget: Tips and Strategies
3. Course content expertise on-demand
At some point, you will need a different and fresh perspective on your training content. Perhaps it doesn’t work as effectively as hoped, or your organisation lacks the expertise to create courses that account for the varying ways your learners might absorb information.
An outsourced team of instructional designers has the expertise to rethink how your organisation does training. They offer access to a wealth of knowledge.
4. Faster turnaround time
No matter what industry your organisation might be in, speed is always essential to stay competitive. The faster you can complete processes without sacrificing the quality of work, the better, and course development is no exception.
New product releases or feature updates require rapid training deployment for maximum impact. Instructional designers specialise in creating course content, they work to your deadlines, and they employ best practices to speed up course development.
5. Prepared for scaling
Whether you’re expanding into new markets or onboarding multiple partners at once, an outsourced team ensures training scales effortlessly – preparing you for fluctuations without requiring additional internal resources.
You will not have to decide to either downsize a dedicated L&D department or drastically increase your labour costs to hire more training staff when your organisation grows.
6. Boost learner engagement
Partners don’t always have time for long, dry courses.
Instructional designers know exactly how to design courses that influence learner behaviour positively, creating short, engaging and interactive learning experiences that keep partners engaged and equipped. Their involvement in course design has a concrete effect on improving student-to-student interaction in online courses.
7. Maximise your LMS
An easy-to-use, feature-rich learning management system (LMS) is a must for any training program. It’s the all-in-one platform for delivering content, assessing learners, tracking progression, creating reports, and more.
However, it’s likely your organisation does not use your chosen LMS to its full capabilities. The good news is that you can get the most out of it when you have an outsourced instructional design team. Through their experience, instructional designers are well-versed in different learning platforms and how to utilise them for the best results.
Enjoy the Benefits of Outsourcing eLearning Content Development
Wahoo Learning specialises in developing high-impact training content for channel partners. If you need scalable, engaging and effective partner training, without over-burdening your internal teams – our expert instructional designers can help. Learn more here.
Use Case
A leading software company needed to train 500+ global partners on their new platform but lacked internal resources to develop engaging content. By outsourcing to instructional designers, they launched a fully interactive training program in under three months—reducing support queries and increasing partner certification rates by 40%.
